News Archive

Janome sponsors the home dec sewing website sew4home.

4 March, 2009

Sew4Home is a unique website dedicated to teaching the novice sewer how to create unique and stylish accents for the home. The site features articles, projects, tips, and resources – even a term glossary – to teach the basics of sewing home décor items.
“We saw this site as a great opportunity to reach out to new sewists, and to help them become passionate about this wonderful and fulfilling hobby,” said Randy Thomas, VP of Sales and Marketing for Janome America. As Signature Sponsor of the site, Janome machines are recommended in all project instructions and its education team contributed several debut projects that were specially designed to get users excited about the basics of machine sewing.
Liz Johnson, the site’s creative founder, explained her inspiration: “For me, sewing is about empowerment and expressing yourself. We wanted to show people that they CAN make that pillow from scratch, or they can modify the $20 sheet set found at a discount store into something truly unique. The goal was to make sewing something fun and accessible, and we feel that we’ve done that. We’re looking very forward to bringing fresh – and easy – designs to our website on a daily basis.”
The seasoned sewer will not be let down by the site either! Sew4Home will feature generalized tips for home decorating, including color selection, fabric shopping tips, and unique project ideas. Besides this, the smart and distinct projects will offer inspiration for any level sewer.
Fans of the site can register to become a part of a network of users who may comment on projects, ask questions, or make recommendations for future projects and articles. “Sew4Home was developed to be a sewing experience, and we are very excited to offer content based on user’s wants and needs,” said Liz. “We hope the site will become a part of every sewer’s daily inspiration.”